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03 JUN

What kind of intimate service can the hotel do, can let the customer remember. ? ?

  • Life Style
  • Bonnie
  • Oct 25,2023
  • 1

What kind of intimate service can the hotel do, can let the customer remember. ? ?

What kind of intimate service can the hotel do, can let the customer remember. ? ?

Hotel essentially belongs to the service industry, its core product is accommodation, outcall massage hong kong mainly reflected in two aspects of hardware facilities and software services, the ultimate purpose of both is to let guests live well.

Hardware facilities: room linen, outcall massage services hotel decoration (lobby, guest rooms, public areas), entertainment facilities (gym, swimming pool, observation deck, etc.), room equipment (TV, lighting, air conditioning, furniture, bathroom), etc.

Software services: Food and beverage quality, service response speed (such as check-in, checkout, room cleaning), service level (sincere and enthusiastic service staff can solve reasonable questions raised by customers, etc.) Featured value-added services (such as customized gifts, turndown service, welcome ceremony, free room upgrades), intelligent system (voice control, no card door) and so on.

Turndown service, image data from the Chinese Internet, censored

In order to make a hotel bigger and stronger, word of mouth and cultivating loyal customers are very important. But getting customers to choose again isn't just about "remembering" the first and most important thing is getting them a good night's sleep, which is why the core product is so good. Consumers measure the requirements of the hotel, can be roughly divided into four aspects: cleanliness, comfort, convenience, safety.

Cleanliness: a cleaner environment; The equipment used in the facility is clean and hygienic, without damage; Supplies, appliances clean development health, no stains, no damage; Hotel management food enterprises clean and hygienic, operating room clean and hygienic; Hotel building decoration, ceiling, wall, floor clean; No worm rats, etc.

Comfort: Comfort includes linen specifications, mattress pillows, temperature and humidity, sound shading, lighting effect, easy to use, harmonious collocation, sound and picture of eight aspects.

Convenience: the facilities and equipment of the hotel are suitable for their needs, and the services can meet the needs of life and work.

Safety: The safety of guests not only includes personal safety, property safety, but also health and safety. Therefore, the main products are fire prevention, anti-theft measures and facilities and equipment, as well as strict food safety control measures and high-quality food hygiene environment.

Clean tenants are the most basic requirements, pictures from the Internet, intrusion.

Therefore, after optimizing the core products according to the grade, we should consider intimate service. Know that no one is going to patronize you for one or two small gifts or services. No amount of value-added services can only be icing on the cake, and must not be a timely supply.

As for thoughtful management services, there are so many things you can do yourself. The common comparative study is to send small gifts, no morning, free room upgrade, early check-in, late check-out and so on. We can also do targeted teaching services according to the use of different guests, such as our honeymoon turndown service, adding flowers or fragrance, guests staying on the birthday day, waiving part of the corporate room fee or providing free room upgrades, or technology upgrades the room welcome gift, placing blessing cards.

It's okay to design by gender, but it's a little more complicated. For women, we must first combine hotel prices and positioning to get a rough portrait of female consumers, such as age, income, preferences and so on. Secondly, survey the data of female consumers in the hotel within one or two years to get more detailed main characteristics; Then based on the above two surveys, the most accurate portrait of female consumers is obtained, referring to the more popular activities of the same grade hotels in the market, and targeted choices are made according to their own circumstances.

1. from the point of view of common problems, the love of beauty is a woman's nature, has nothing to do with the age of personnel, so our hotel companies can choose China from now on. For example, when a woman checks in to a customer, she takes the initiative to give a small care package, including toiletries, shower caps, combs, flower information and so on. Those with a high budget or who want to spend more attention can also work hard on packaging and design to do their work better and have a sense of grade and ceremony.

2. From the perspective of demand and hotel positioning, most female guests staying in business hotels are on business trips, and most of them must stay in resort hotels. Targeted measures can also be taken. For example, the business hotel provides ironing service, shuttle service, welcome gifts in the resort hotel (flowers, cakes, greeting cards, etc.), bed (flowers, candles, customized gifts, music, etc.), leisure services (free beauty spa, swimming pool, etc.).

3. From the perspective of age, marriage and childbearing, for women without children, some relaxed and interesting salon activities can be designed, such as flower arrangement, concert, baking and so on. Only women are educated, and parent-child classes are better, such as free children's parks, free strollers and so on.

Value-added services can be hardware, software, long-term presence or short-term supply. In the case of their own choice, according to the grade of the hotel, you can really improve the experience of the guests, the attitude is serious and warm, without compassion, so that guests fully feel respect and love. Implementation should also be optimized and trial and error, according to the season, holidays, customer feedback to make appropriate adjustments.